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Kerry: Insights on G...

Kerry: Insights on GLP-1 consumer trends, rising ingredients, and purchasing behavior

04 Mar 2025 | Kerry

Kerry’s Elizabeth Horvath, VP of Marketing, North America, and Vivien Sheehan, VP of Regional Business Development, ProActive Health, break down five key consumer segments, their purchasing behaviors, and emerging ingredient preferences. Find out how taste, functionality, and clean label demands influence product development and what brands can do to meet evolving needs.

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