Sirio bets on longevity with science-backed ingredients in fun formats
Amid a trend for healthy aging, Sirio built a longevity platform for daily habits that it introduced at Vitafoods Europe 2026. Nutrition Insight meets up with the company to discuss its take on longevity — science-backed ingredients in fun formats for daily adherence that are marketed responsibly.“We’re really just getting started,” Maria Pavlidou, head of Marketing at Sirio Europe, tells us. “It’s fascinating what is going on with longevity in different fields.”This Technical Paper is brought to you by Gnosis by Lesaffre.
Lehvoss Nutrition’s head of marketing Teresita Ruda met with us at the tradeshow to discuss the company’s structured approach to building branded ingredient partnerships, its regulatory-first strategy in Europe, and growing commercial momentum in gut health and cellular longevity. Ruda also hinted at upcoming innovations and confirmed a clear five-year growth strategy built around focus and reliability.
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Gut health champions May 2026
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Lehvoss Nutrition’s head of marketing Teresita Ruda met with us at the tradeshow to discuss the company’s structured approach to building branded ingredient partnerships, its regulatory-first strategy in Europe, and growing commercial momentum in gut health and cellular longevity. Ruda also...

































