27 Apr 2018 --- Vegan eating patterns have emerged from a relative niche position to one gaining increasing attention among consumers, the media and the food and beverage industry. New food and beverage launches with a vegan positioning found an average annual growth rate of +44.8 percent globally (CAGR ‘13-’17) when 2013 is used as a base of 100, an Innova Market Insights analysis has shown. However, despite its popularity, veganism has on occasion been criticized as being a fad and unbalanced in terms of nutrition. NutritionInsight speaks with three dietitians about veganism, key nutrients and how the food and beverage industry can help by spurring on appropriate NPD.