10 Sep 2019 --- Despite cutting-edge advancements in pediatric nutrition, lengthy regulatory processes are slowing down their arrival on the market. For this reason, product development that leverages attributes of existing ingredients, such as protein, is at the forefront of NPD. So, using ingredients that can tout the added claims of naturalness, grass-fed and provenance will continue to lead the way and continue to attract consumer trust. This is according to industry experts, who speak to NutritionInsight about the trends driving the category.