31 May 2019 --- In exploring the use of blockchain for food traceability, Plasmon, the Italian baby food subsidiary of Kraft Heinz has signed a Programmatic Memorandum of Understanding with Italy’s Ministry of Agricultural, Food, Forestry and Tourism Policies (MIPAAFT). The project is in collaboration with the agricultural research institute Council for Agricultural Research and Analysis of the Agricultural Economy (CREA), which is part of MIPAAFT, and is designed to further enhance the safety of food products for children.