01 Aug 2019 --- The UK government’s recent open consultation on advancing health via prevention states that it will enforce stricter guidelines on alcohol labeling. In addition, policymakers will work with the industry to deliver a significant increase in the availability of alcohol-free and low-alcohol products by 2025. The news comes in light of a Public Health England (PHE) review which found that over ten million people are drinking at levels above the official government guidelines. Moreover, the heaviest drinkers make up 4 percent of the overall population, yet account for 30 percent of all units of alcohol consumed. The new guidelines seek to encourage people to consume less alcoholic beverages and opt for healthier drinking options.