14 May 2020 --- Consumers continue to face a torrent of information – true and false alike – meaning it is often coming down to advertising watchdogs to decipher fact from fiction. Throughout the week, US and UK authorities have both issued warnings to companies for falsely implying their products can have an effect on viruses, while the Australian Department of Health’s Therapeutic Goods Administration (TGA) has published advice helping consumers to identify a “dodgy” health product advertisement. However, the Council for Responsible Nutrition Foundation (CRNF) and the BBB National Programs’ National Advertising Division (NAD) are ending their joint US-based self-regulatory initiative.
