03 Jul 2020 --- Thailand’s Food and Drug Administration (TFDA) has approved a health claim for the effect of Sensus’ prebiotic chicory root fiber in terms of increasing bifidobacterium in the intestine. The approval aims to cater to the increasingly health-conscious Thai consumers, who are simultaneously paying more attention to nutrition labels and ingredient formulations. Moreover, the claim enables the manufacturer to better inform its target audience about how digestive health goes “beyond bowel movement” – a health issue that local consumers predominantly associate dietary fiber with, Sensus states.