At this year’s SupplySide West trade show in Las Vegas, Nevada, US, producers and suppliers shined a light on solutions for brain health and healthy aging trends. Exhibitors showcased a variety of ingredients that can boost cognitive function and promote longevity. Moreover, experts at the expo underscored that as the demand for products that support mental acuity and overall wellness continues to grow — especially among aging populations — consumers will increasingly seek out advanced nootropics and adaptogens, nutraceuticals and science-backed ingredients.