20 Sep 2017 --- As sports nutrition has continued its move into the mainstream, one major feature has been the rising interest in active nutrition, giving a performance positioning to more food and beverage products. The rise of active nutrition to meet the demands of a choosier consumer was a key theme highlighted by Lu Ann Williams, Director of Innovation at Innova Market Insights in a pre-Anuga webinar yesterday. Innova Market Insights is an official trend partner at Anuga 2017 in Cologne (October 7-11).
