26 Aug 2019 --- Nutritional foods and snacking products player The Simply Good Foods Company (Simply Good Foods) is to acquire Quest Nutrition (Quest), a healthy lifestyle food company in a US$1 billion move. Simply Good Foods’ Atkins brand of protein-rich food products and shakes will be complemented by Quest and the move is expected to propel the company higher into the nutritional snacking space. The transaction has been unanimously approved by the Board of Directors of Simply Good Foods and is expected to close by the end of 2019. Snacking is enjoying accelerated popularity among consumers and the space is booming with NPD and investment ventures.