30 Oct 2019 --- Global food awareness charity ProVeg International is calling for an end to the “unequal and unfair” rates of taxation on plant-based milk, compared with the lower rates applied to cow’s milk. The move coincides with the launch of ProVeg International’s report on plant-based milk, which explores nutrition, market data, legal frameworks and the environmental impacts of plant-based compared to cow’s milk. The report comes as plant-based alternatives, especially for milk, are gaining increased momentum. Consumer demands for more sustainable practices are driving the space, which is prolific with NPD.
