06 Jan 2020 --- The US Court of Appeals for the Ninth Circuit has dismissed class action arguing that Diet Dr Pepper, a Keurig Dr Pepper brand, violates California consumer-fraud laws due to its use of the word “diet.” The panel held that reasonable consumers are unlikely to understand that the use of “diet” in the brand name promises weight loss, healthy weight management or other health benefits. This is the latest in a long line of unsuccessful lawsuits against soft drink companies over the use of a diet claim and highlights the ongoing contention surrounding some health claims.
