06 Aug 2024 --- Moving from an educational program to expanding industry collaboration on sustainable practices in the botanical industry, the Sustainable Herbs Program has become an independent initiative sponsored by the Sustainable Food Lab, a non-profit aiming to shift sustainability from niche to mainstream. We catch up with Dr. Ann Armbrecht, the program’s founder and director, to discuss the program’s achievements and goals for the future as the Sustainable Herbs Initiative (SHI). “My vision is to help nurture or steward a way of doing business that truly is healing, not just for the person taking the product, but for the communities where it’s sourced and the land,” Armbrecht tells Nutrition Insight.
