23 Aug 2019 --- Nestlé Health Science (NHSc) is expanding into personalized nutrition with the acquisition of Persona, a personalized vitamin business founded in 2017. Persona will operate under NHSc’s USA-based Atrium Professional Brands. The strategic acquisition comes at a time of increasing consumer interest and business investment in personalized nutrition. Atrium says the acquisition will enhance the Persona experience by leveraging its nearly 30 years of industry expertise.