27 Mar 2019 --- Israeli food manufacturer Matok V’Kal has launched a hot protein beverage – Fit4style Protein Cup – for post-workout consumption. The vegan formulation delivers 21g of protein and amino acids and is touted as being lactose- and soy-free. The launch closely follows the company’s recent innovation for the sports nutrition category: a mint-flavored spray – coined Fit4style Energy Spray – that delivers only six calories, yet aims to boost stamina during high-endurance workouts.
