04 Jun 2019 --- A coalition of health groups are calling on the UK government to ban popular cartoon characters from being used on packaging to market unhealthy products to children. A new food and drink survey singles out children’s TV favorites, such as Peppa Pig and Paw Patrol, as examples of hugely popular animated characters that are “deliberately manipulating” parents and children. Action on Sugar, Action on Salt and Children’s Food Campaign also urge government to mandate “traffic light” nutrition labeling after finding half of more than 500 food and drink products which use cartoon animations on-pack are high in fat, saturated fat, sugar and/or salt.
