15 Jan 2021 --- Kashi Go Keto-Friendly Cereal marks the Kellogg’s-owned brand’s first offering for people following a ketogenic diet. Kashi, which specializes in natural and organic cereal, is also targeting people looking to reduce their sugar and carbohydrate intake. “We know that consumers are leaving traditional cereal behind to meet their evolving needs, adopting diets that limit sugar intake, increase protein content, and avoid grains,” says Melanie Hall, director of brand marketing at Kashi.