05 Mar 2020 --- Although alternative delivery methods have been in vogue for the last few years, this trend looks very different in various regions and in separate generations. At Nutraceuticals Europe, held in Madrid, Spain (March 4-5, 2020), NutritionInsight spoke with key players including Nexira, Lehvoss and Pharmactive about why pill fatigue cannot be addressed in a single way. This has been reflected across industry, with companies presenting novel delivery formats ranging from sprays to powders to gummies.
