At the ongoing Food Ingredients Europe (FiE) 2024 trade show, Incredo Sugar is showcasing its sweetening ingredients, which allow food and nutrition manufacturers to reduce sugar content without affecting products’ taste and mouthfeel. The company’s Incredo Sugar G2 ingredient with protein was a finalist in the trade show’s Future Foodtech Innovation Award. Nutrition Insight catches up with Shiri Ranot, the company’s VP of marketing and business development, on the show floor.