11 May 2018 --- Over the past years, the mainstreaming of organic launches has only continued, with Innova Market Insights reporting 20 percent CAGR in organic claims being reported in global food & beverage launches from 2013 to 2017. The mainstreaming of organic foods was a key theme at Natural & Organic Awards Europe, which was held in London at the end of April. Similar to FoodEx 2018 last month, premium beverages touting low sugar content or healthful ingredients, played a key role at the Natural & Organic Awards Europe.