29 Nov 2023 --- A research team at Icahn School of Medicine at Mount Sinai, US, observed the effects of 30%, 15% and 0% discounts on fruits, vegetables and non-caloric beverages on changes in dietary intake, which exerts a significant influence on health indicators such as body mass index (BMI), blood pressure, serum cholesterol and glucose. The main reason for conducting the study was to address the gap in dietary intake of fruits and vegetables.