23 May 2018 --- Consumers are more likely to purchase food if it is accompanied by clear calorie labels on its packaging or on the menu of the establishment, a survey conducted by Diabetes UK’s campaign, Food Upfront, has found. The survey sheds light on how the availability of clear labeling on food and drink could have considerable influence on the spending habits of the British public. Therefore, the campaign is calling for mandatory front-of-pack traffic light labeling on foods and menu calorie labeling in eating establishments.