Amid an expanding personalized nutrition market, AG1 maintains its focus on its all-in-one supplement powder mix with continuous formulation upgrades. Nutrition Insight meets AG1’s CEO, Kat Cole, and chief science and nutrition officer, Ralph Esposito, to explore how the company’s single product strategy fits an evolving demand for personalized solutions and discuss AG1’s latest product developments. The company’s drink powder contains a mix of micro- and phytonutrients, whole foods, and biotics that prioritize gut health for overall well-being and is designed as an addition to a healthy diet.