Chris Tan, the CEO and founder of Nexus Wise highlights that scientific advancements in ingredient technology and consumer demand for effective products drive innovations in the nutraceutical industry. He also spots a growing consumer interest in natural, sustainable products, pointing to adaptogenic mushrooms, fermented botanical extracts and postbiotics as popular ingredients. For the future, Tan says that mental health, healthy aging, metabolic health and immunity will continue to be key focus areas for nutraceutical solutions.
