06 Feb 2020 --- Coming on the heels of World Cancer Day, a collaboration including over 1,300 scientists and clinicians from 37 countries has uncovered an “unprecedented” amount of new insights into the disease. While previous studies had focused on the 1 percent of the cancer genome that codes for proteins, the Pan-Cancer Analysis of Whole Genomes Project (PCAWG) has investigated the remaining 99 percent, including key regions that control switching genes on and off. This is a newfound pathway for discovering the causes of previously unexplained cancers, pinpoints cancer-causing events and focuses on mechanisms of development. These breakthroughs will enable more personalized care for cancer patients at a time when tailored attention is needed across nutraceutical and pharmaceutical sectors alike.